We all know that premature optimization is the root of all evil. But I’d like to make the argument that when it comes to your...
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Introducing Age Verification
As our community continues to expand, both globally and by age (nearly 50% of the users on our platform are over the age of 13...
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Understanding Player Motivations – And How to Harness Their Power
We all play games for different reasons. Indeed, as individuals our motivations to play games shift continuously. Whether we’re playing to pursue the respite of...
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How to Encourage More Snacking and Less Feasting
In early 2021 some clever bods* at a university wrote a research paper about how individual game mechanics affect player attrition (i.e. how many players...
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The Importance of Disruptors
If you have looked at my User Types HEXAD or read any of my work (hey, Even Ninja Monkeys Like to Play is a great Christmas present to yourself or anyone you love….), you…